In this episode of The Irresistible Factor, Jim talks about how his first experience with cryotherapy inspired him to start a business around wellness that has grown to 135 locations and many services that go well beyond cryotherapy. He also talks about his plan to open 1,000 locations in the next four to five years. 

Jim had a plan, and he followed through. He attributes his success to his incredible team and their ability to attract (and keep) great talent through an impressive culture they have built within the brand. He also believes that  being self-aware is their “superhero.” 

“We know where our weaknesses are, we know where our blind spots are, we make sure that we address those things. We do it in a relatively egoless, emotionally mature way.”

Jim has a lot of experience in the health and wellness world. Both Jim and his wife were high-level athletes and have been consumers of wellness products for decades. Jim also owns high-end health clubs on the East Coast and learned many lessons along the way, which contributed  to the success of Restore Hyper Wellness. 

In this interview, Jim shares his eye-opening  experience starting this business. He originally thought that his primary target audience would be athletes, however, that wound up being  only 15% of their clientele, leading to a much bigger opportunity for Jim and his team. Jim shares how his company has grown astronomically in a short time, and challenges he faced along the way. 


Listen to The Irresistible Factor’s Interview with Restore Hyper Wellness Founder and CEO, Jim Donnelly.


Here’s what you won’t want to miss from our conversation: 

  • The three principles of hyper wellness
  • How Restore operates from a medical point of view 
  • How they managed to scale so quickly from a financial perspective
  • The high standards Restore requires for their franchisees
  • What has contributed the most to Restore’s success as a brand


Links mentioned in this episode: 

Jim Donnelly on LinkedIn 

Restore Hyper Wellness 

Jesse Itzler on LinkedIn 

The Irresistible Factor Podcast  

Kristi Bridges on LinkedIn 

Sawtooth Group